Target Company
RTIC Outdoors
Wind Point Partners

Client Description

RTIC is the largest own-brand DTC provider of high-quality coolers, tumblers, bottles, travel bags, and other products for outdoor enthusiasts. Based in Houston, Texas, RTIC was founded by brothers Jim and John Jacobsen and quickly grew into a leading DTC brand for premium coolers and insulated drinkware. Today the company offers a broad portfolio of RTIC-branded products under its “Overbuilt. Not Overpriced.” promise.