BGL Consumer & Retail Insider: Myth Busters and Wall Breakers – Can Brands Go Direct, and How Do They Do It?
June 15 2017
The BGL Consumer & Retail Insider addresses capital markets and mergers and acquisitions activity, financial and operating performance of certain publicly-traded companies, and trends and issues affecting the industry.
Brands are under assault from retailers who are switching to private label and building their own eCommerce businesses, while also becoming more and more marginalized from telling their own story. In a roundtable forum, leading eCommerce executives share insights on how brands remain relevant as own-brand eCommerce becomes a necessity.
M&A has increasingly become a lever to enhance digital assets and accelerate growth. Fast-growing Direct-to-Consumer platforms are in high demand as private equity, brand owners, and retailers look to more rapidly expand digital talent and technology, product assortment, and demographic reach.
BGL is a leading advisor to branded companies sold through all channels with special emphasis on eCommerce-driven business models.